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Genuine Fijian Product Producers To Be Assisted

Government is committed to assisting Fijians in the marketing of authentic Fijian craft products.

Attorney-General and Minister for Trade and Investment Aiyaz Sayed-Khaiyum said Government was very much committed in empowering women as well.

Speaking at the mother of pearl research project trainee graduation in Ba yesterday, Mr Sayed-Khaiyum said Government was also committed to ensuring the Fijian Made and Fijian Craft products were given recognition.

“That recognition stands on a number of factors; one of them being that if we are able to buy Fijian Made products, we are not just creating jobs, we are also sustaining jobs. Secondly, if we are buying Fijian Made products, we are also helping in increasing the wealth of the country.

“If we are able to market your craft properly, we will have tourists buying it when they come to Fiji.”

He said Government was also trying to work with the private sector to see that there was longevity in the work that such rural groups undertook.

Members of the Tappoo family were also at the graduation and saw the types of jewellery and craft these graduates had made.

“There is no point in making the jewellery if nobody is going to buy it.”
He said many training courses in Fiji failed because there was no form of connectivity between the producers and the market. Government, he said, was working to change that.

“You need a market to sell your products and that is what Buy Fijian and Fijian Made product is all about.”

The nine-week research project, which is funded by the Adelaide University is primarily to train rural women and men in skill sets and to see the market that exists for such products and skills.

These graduates will start phase 2 of their training in April.

(Source: Fiji Sun)